Two Australian naturopathic doctors discovered that their clients were in 'fat storage mode' most of the time even when the client complied with a low calorie diet. The cause was a combined affect of 4 factors that can be summarized with the acronym FEAR. An important discovery was how any combination of these factors could keep anyone in 'fat storage mode' and prevent effective weight loss. Another important discovery was that having key nutrients in your diet didn't mean that you were actually absorbing them or utilizing them in your body. This means that the amount of calories that you consume is not the direct cause of weight gain or weight loss. In fact, people who consume very small amounts of food can still gain weight if they are in 'fat storage mode'. FEAR Made You Fat & Not Calories provides an easy to use, structured approach to achieving fast weight loss while you still enjoy eating. The common question of "how do I lose weight" is solved and you get lasting and healthy loss of fat. Ease of implementation is what has made this book popular. Implementing change is never easy and the authors have included ways to resolve emotional issues, gain control of your life and make effective and lasting changes. Some clients had developed chronic diseases like cancer, diebetes, arthritis and cardiovascular disease as a result of the four elements of FEAR. For these clients a process of converting a 'Disease State' into a 'Healthy State' was developed and is outlined in the book. Read this book, implement the changes, lose weight quick, use the best diet, and enjoy the new you.