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Fearless Editing:: Crafting Words and Images for Print, Web, and Public Relations

Autor Tim Pilgrim, Carolyn Dale
en Limba Engleză Paperback – 28 oct 2004
Fearless Editing clearly articulates the basic concepts underlying editing techniques and demonstrates their application for newspapers, public relations, magazines and Web pages. This text takes a conceptual approach that integrates verbal skills with visual elements. Unlike other texts that are clearly designed for print, this book includes multi-media applications in every chapter.
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Specificații

ISBN-13: 9780205393541
ISBN-10: 0205393543
Pagini: 288
Dimensiuni: 189 x 246 x 14 mm
Greutate: 0.45 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Public țintă

Undergraduate

Cuprins

Acknowledgments, Introduction, 1 Concepts: A Time for Editing, 2 Priority: Shaping Stories on the Page, 3 Clarity: The Poetic Heading, 4 Working with Words—and Their Writers, 5 Shaping Beautiful Writing, 6 Components of Story Packages, 7 Editing Images, 8 Color, 9 Typography, 10 Clarity with Data: Informational Graphics, 11 Layout and Design, 12 Balancing Community Interests: Ethics and Law, Index

Notă biografică

Carolyn Dale, M.C. (University of Washington) is currently an associate professor at Western Washington University in the journalism department. She has taught editing, writing and magazine staff courses at the university level for 20 years and has worked as a newspaper reporter and editor and consultant for online media. Tim Pilgrim, M.A., Ph.D. (University of Washington), is also an associate professor at Western Washington University in the journalism department. He has newspaper and online consulting experience and has taught college-level newswriting and editing for 25 years at the University of California, San Diego, and the University of North Carolina, Wilmington.

Descriere

Fearless Editing clearly articulates the basic concepts underlying editing techniques and demonstrates their application for newspapers, public relations, magazines and Web pages.