Fifty Shades of Shopping Un-gagged Deception, lies, abuse, sex, blackmail, intimidation. For some people working in retail and manufacturing industries this is a typical day at the office. Fifty Shades of Shopping Un-gaged lifts the secret veil which covers the dirty, sneaky and downright funny behaviour, some businesses use to make money out of your weekly shopping trips. If you are in sales, buying or indeed a shopper, this will change the way you view the world around you. How FMCG Retail works.