Find the Theme in Your Data: Little Quick Fix: Little Quick Fix
Autor Robert Thomasen Limba Engleză Paperback – 6 oct 2019
- What is a theme?
- How do I start looking for themes?
- How do I turn my transcriptions into themes?
- How do I turn my codes into themes?
- How do I turn my categories into themes?
- How will I know if my themes are any good?
- How will I know if my themes are meaningful?
Students need help over hurdles at every stage of their research project. They want simple, powerful, accessible tools that deliver results fast. They need to meet interim assessment deadlines and prove that they have successfully passed through multiple stages of their project, or need to master a stage of understanding in a learning cascade before they can proceed to the next week in their methods module.
Their supervisors are increasingly unable to help, but will still be assessing results. Students need more than YouTube.
Titles in the Little Quick Fix series offer:
· Visual, design-led learning
· Clear, structured, useful pedagogy
· A hand-holding, step-by-step approach for students who are less able, or less academically prepared by school so far
· Effective self-directed learning with DIY progress tracking
· A stand-in for the busy/unavailable supervisor
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Specificații
ISBN-10: 1529701244
Pagini: 136
Dimensiuni: 127 x 178 x 10 mm
Greutate: 0.11 kg
Ediția:1
Editura: SAGE Publications
Colecția Sage Publications Ltd
Seria Little Quick Fix
Locul publicării:London, United Kingdom
Cuprins
How do I start looking for themes?
What do I do with my transcripts?
What’s a code?
How do start to code?
How do I turn my codes into categories?
How do I turn my categories into themes?
How will I know if my themes are meaningful?
Notă biografică
Dr. Thomas is currently a Lecturer (Marketing) at Aston Business School. Dr. Thomas¿s primary research interests and publications encompass Brand Management, specifically the areas associated with sponsorship, fandom, co-creation, and brand community. His work has been published the European Journal of Marketing, Computers in Human Behavior, Journal of Marketing Management, Journal of Product and Brand Management, Young Consumers, Strategic Change: Briefings in Entrepreneurial Finance, and IEEE Transactions on Engineering Management. Dr. Thomas sits on the editorial boards for Journal of Product and Brand Management and International Journal of Sport Management and Marketing, winning reviewer of the year for Journal of Product and Brand Management in 2015.