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Finding the Sticking Point: Increase Sales by Transforming Customer Resistance Into Customer Engagement de Brady G. Wilson

Finding the Sticking Point: Increase Sales by Transforming Customer Resistance Into Customer Engagement

Autor Brady G. Wilson
en Limba Engleză Paperback – 30 apr 2009
&#8220Brady Wilson is the expert on releasing intelligent energy
and energizing your customers.&#8221
&mdash BRIAN STEVENSON, Senior Vice President,Sales & Marketing, LaserNetworks Inc.

This brief, incisive, and entertaining book will take you to that place where sales are made with energy and flow. Finding the Sticking Point shows you how to converse with your customers in ways that help you:
  • Find the point of resistance to a sale in your customer
  • Detect its connection to your cutomer’s emotional needs and energizers.
  • Build a relationship based on trust
  • Increase your sales by revealing the Bigger Reality between you and your customers.
As the author puts it: &#8220Selling is not about closing sales; it’s about opening relationships: engaging relationships that will support many closed sales.&#8221

BRADY G. WILSON, a renowned speaker, trainer, and consultant, is co-founder of Juice Inc. He is also the author of Juice: The Power of Conversation.
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Specificații

ISBN-13: 9780980923193
ISBN-10: 0980923190
Pagini: 144
Dimensiuni: 140 x 216 x 9 mm
Greutate: 0.2 kg
Ediția:New.
Editura: BPS Books
Locul publicării:Canada

Descriere

This brief, incisive, and entertaining book discusses how to converse with customers in ways that create engaging relationships that will support many closed sales.