Fish!told the story of a fictional company which transformed itself by applying lessons learned from Seattles famous Pike Place Fish market. Now, withFish! Tales, readers can learn how real-life businesses and individuals energized their workplaces--and their lives--by implementing the lessons fromFish!Best of all, the book stands on its own for newcomers to theFish!philosophy.

Fish! Talesfocuses on diverse companies, such as a bustling Sprint regional customer service center, a quiet neuro-surgical unit at a major hospital, and a brilliant car dealership. It features dozens of short takesquick and easy ways to apply theFish!philosophy right now. And it includes a detailed program with specific steps and action plans.