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Freddie and Billie's New Business Adventure: Doc Larsen Business Adventure SeriesTM

Autor Paul B. Silverman
en Limba Engleză Paperback – 21 aug 2020
The Doc Larsen Business Adventure Series draws upon the author's corporate management experience, teaching entrepreneurship and management at three universities, publication of two entrepreneurship books and mentoring many new business managers. A portion of proceeds from book sales is being donated to several organizations committed to helping young entrepreneurs including Junior Achievement of America. So how do we educate and motivate young potential entrepreneurs, helping them understand how to plan, launch, and manage a new business? Empowering young adults with entrepreneurship skills helps them excel no matter what career path they pursue. Entrepreneurship programs teach students critical thinking, problem solving, creativity, teamwork, ethics, social responsibility and to plan, develop and launch a new business. But there are challenges. Young adults prefer stories to textbooks. Understandable, compared to action stories, business can be boring. But it doesn't have to be if we develop creative strategies to attract, motivate, and educate young adult readers. The author created the Doc Larsen Business Adventure Series to spur young adult interest in entrepreneurship, help them develop new business ideas and create a successful new business venture.The conversational style of Freddie and Billie's New Business Adventure targets young adults, providing a strong foundation to understand the challenges and solutions for creating a successful new venture. Using conversations and storytelling techniques, not academic lectures, and a light entertaining, highly readable, jargon-free style ensures Freddie and Billie's 'learn by doing' experience is shared with readers. Understanding how new ventures are developed typically demands a 'textbook' approach and this can be overwhelming. The author created the Business In A BoxTM system- a powerful, simple to understand tool to plan, launch and manage new ventures with seven integrated models offering a simplified process and powerful tool helping young adult entrepreneurs develop a new venture. The Story: Living near Long Island's south shore, Freddie Lampert and Billie Phillips were two high school seniors, spending all their spare time pursuing their favorite pastime, fishing. They had an idea for a new fishing jig- they designed it, built it, tested it, and it attracted more fish than any other jig. They knew they had a great idea. So now what? Many more questions than answers, clueless on where to start, and as they said, '... they knew zilch about business'. Both are older now, married with families, and co-founded a successful public software design company. They share their story on their teen age business journey, through a three-hour interview on a new TV show, Lessons For Young Entrepreneurs, describing their experience creating a new fishing jig business with the help of Dr. Ralph Larsen, or 'Doc', and his constant companion, Mitch, described as the 'droolingest' St. Bernard they ever saw, totally out of place on Long Island's south shore. The teens' journey with Doc's mentoring, starting with an idea and creating an exciting opportunity is shared with readers. So for a young entrepreneur like Freddie or Billie, thinking about a new business idea they want to pursue, maybe design a new kitchen tool, create a new pet accessory, or maybe develop a new fishing jig, and don't know where to start, or like the idea of 'doing your own thing', this book can help. Helping young entrepreneurs is why Freddie and Billie's New Business Adventure was written. And if their journey helps even one young entrepreneur say, 'I can do that', the author will have accomplished his mission.
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Specificații

ISBN-13: 9780983537465
ISBN-10: 0983537461
Pagini: 186
Dimensiuni: 152 x 229 x 10 mm
Greutate: 0.28 kg
Editura: Gemini Business Group. LLC
Colecția Doc Larsen Business Adventure SeriesTM
Seria Doc Larsen Business Adventure SeriesTM


Notă biografică

Paul B. Silverman's vision is driven by more than four decades of senior global corporate management experience, management consulting working with leading global firms, serving as CEO/founder of both public and private companies, and teaching undergraduate and MBA courses at three leading universities. He currently serves as Managing Partner at the Gemini Business Group, LLC, a global new venture development consultancy firm focusing on next generation entrepreneurial opportunities in IoT, smart cities, energy and health care. He has held senior management positions with RCA, GTE, Xerox and IBM (SBS). He has also served in senior global management consulting positions with Coopers & Lybrand, Booz Allen and Hamilton, and James Martin Strategy, an Amsterdam-based management consulting firm, where he served as CEO for North America. Mr. Silverman has also contributed to the education sector since 2002, serving as Adjunct Professor in the George Mason University School of Business and formerly in the R.H. Smith School of Management at the University of Maryland and the Kogod School of Business at American University. He has taught undergraduate and MBA courses in entrepreneurship, strategy management, international, and other business courses since 2002. The author's books draw upon the author's global experience helping entrepreneurs develop, launch, manage, and successfully grow new ventures. The author has conducted hundreds of presentations worldwide and published numerous articles addressing strategy, policy, entrepreneurship, and new business development issues. The author holds a BS in Physics from CCNY and an MS in Management from Polytechnic University of NY, and resides in the Washington, D.C. area. For more information, visit the author's blog at www.paulbsilverman.com/blog.