Vital and effective advice from an expert for launching a thriving cloud-based business
This essential guide for anyone who wants to create a cloud-based professional service business is centered on Jennifer Brazer's deep, personal experiences while building her company, Complete Controller. Her groundbreaking business, which disrupted and reinvented client accounting services (CAS), is one of the first completely cloud-based accounting services in the country. Brazer documents how she listened to and learned to rely on her inner voice to guide her through the creation of an entirely new business model and to power through the ups and downs of its evolution. Whether your specialty is accounting, therapy, tailoring, design, law, or any other field, you will - learn practical strategies for breaking free of the hours-for-dollars box,
- develop a business model based on value and work product,
- create processes and protocols that allow other people to fulfill the scopes of work,
- foster a culture that attracts talent and discourages inefficiency,
- realize greater profits by adding complimentary services and products.

​This book is for entrepreneurs at any point in their journey to the cloud, providing indispensable tools that will set up a cloud-based professional service for maximum success.