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Frontiers of Distance Learning in Business Education

Editat de Hooman Estelami
en Limba Engleză Hardback – 28 feb 2013
Distance education and online learning are interchangeable terms used to describe the delivery of educational content whereby the student and the instructor are separated by geography, time, or both. This book consolidates knowledge on distance learning methods, best practices, and research findings as they relate to online business education.
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Specificații

ISBN-13: 9781443844529
ISBN-10: 1443844527
Pagini: 210
Dimensiuni: 150 x 208 x 23 mm
Greutate: 0.43 kg
Ediția:New.
Editura: Cambridge Scholars Publishing

Notă biografică

Hooman Estelami is professor of marketing and director of blended and distance learning at the Graduate School of Business, Fordham University. He received his Ph.D. in marketing from Columbia University and his MBA from McGill University. Dr. Estelami has received multiple awards for his research and teaching, and his research has been published in journals such as Marketing Education Review, Journal of Retailing, Journal of the Academy of Marketing Science, International Journal of Research in Marketing, Journal of Business Research, Journal of Product and Brand Management, Journal of Services Marketing, Journal of Service Research, Journal of Financial Services Marketing, Marketing Education Review, International Journal of Bank Marketing, and elsewhere. He is the editor of the International Journal of Bank Marketing and the author of two books: Marketing Financial Services, and Marketing Turnarounds.