Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage
Autor John T. Mentzeren Limba Engleză Paperback – 23 iun 2004
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Specificații
ISBN-10: 0761929088
Pagini: 304
Ilustrații: Illustrations
Dimensiuni: 152 x 229 x 16 mm
Greutate: 0.41 kg
Ediția:1
Editura: SAGE Publications
Colecția Sage Publications, Inc
Locul publicării:Thousand Oaks, United States
Recenzii
"The book will be of use to practicing supply chain managers and academics alike. It is full of examples of companies, where certain supply chain practices work and other did not. It can serve as an excellent supplement to a standard text on supply chains, to introduce students to the problems and issued faced in managing supply chains."
Cuprins
Chapter Two Coordinate the Traditional Business Functions Across the Company and Across the Supply Chain
Chapter ThreeCollaborate with Supply Chain Partners On Non-Core Competency Functions
Chapter FourLook for Supply Chain Synergies
Chapter FiveNot All Customers are Created Equal
Chapter SixIdentify and Manage the Supply Chain Flow Cycles
Chapter SevenManage Demand (Not Just the Forecast)
Chapter EightSubstitute Information for Assets
Chapter NineSystems are Templates to be Laid Over Processes
Chapter TenNot All Products are Created Equal
Chapter ElevenMake Yourself Easy to Do Business With
Chapter TwelveDo Not Let Tactics Overshadow Strategies
Chapter ThirteenAlign Your Supply Chain Strategies and Your Reward Strategies
Chapter FourteenPutting It All Together
Notă biografică
Dr. John T. (Tom) Mentzer is the Harry J. and Vivienne R. Bruce Chair of Excellence in Business in the Department of Marketing, Logistics and Transportation at the University of Tennessee. He has written more than 170 papers and articles, which have appeared in the Journal of Marketing, Journal of the Academy of Marketing Science, the Journal of MacroMarketing, Industrial Marketing Management, the Journal of Marketing Education, the Columbia Journal of World Business, Research in Marketing, Social Indicators Research, the International Journal of Physical Distribution and Materials Management, the Journal of Business Logistics, the Logistics and Transportation Review, Transportation Journal, the Journal of Business Research, Advances in Business Research, the Journal of Forecasting, the Journal of Business Forecasting, and numerous conference proceedings. He has co-authored five books: SUPPLY CHAIN MANAGEMENT, SALES FORECASTING MANAGEMENT, SIMULATED PRODUCT SALES FORECASTING, MARKETING TODAY, and READINGS IN MARKETING TODAY and edited the monograph MARKETING EDUCATION SOFTWARE. Dr. Mentzer was recognized in 1996 as one of the five most prolific authors in the Journal of the Academy of Marketing Science, and in 1999 as the most prolific author in the Journal of Business Logistics. He was awarded the Academy of Marketing Science Outstanding Marketing Teacher Award in 2001.