Fundraising with Businesses – 40 New (and Improved!) Strategies for Nonprofits: Wiley Nonprofit Authority
Autor J Watersen Limba Engleză Hardback – 17 mar 2014
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Specificații
ISBN-13: 9781118615461
ISBN-10: 1118615468
Pagini: 304
Dimensiuni: 155 x 235 x 25 mm
Greutate: 0.5 kg
Editura: Wiley
Seria Wiley Nonprofit Authority
Locul publicării:Hoboken, United States
ISBN-10: 1118615468
Pagini: 304
Dimensiuni: 155 x 235 x 25 mm
Greutate: 0.5 kg
Editura: Wiley
Seria Wiley Nonprofit Authority
Locul publicării:Hoboken, United States
Public țintă
Fundraisers, nonprofit managers, executive directors, development directors, fundraising consultants, marketing directors, and public relations directors.Cuprins
Notă biografică
JOE WATERS has been working at the intersection of business, philanthropy, and marketing for twenty years. He writes one of the web's leading fundraising blogs, Selfishgiving.com. He's the author of Cause Marketing For Dummies.
Descriere
40 proven strategies for raising big money with businesses There's a reason why nonprofits are getting smaller checks from corporate giving programs. Companies are abandoning or slashing giving budgets and instead focusing on win-win pacts that drive sales and change the world.