Communication between men and women has been an area of investigation for many scholars; they try to find sources of oral and written text differences. This research aims at finding some answers to information about some characteristics of males and females communication. It is about investigating gender differences and language use in the Moroccan media. I will discuss the importance of language which is used in the production of media messages and their relationship with social and cultural development. Furthermore, I will show the importance of the role of gender in media contents and its importance for the audience as well as the medium itself.