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Global Icons – Apertures to the Popular

Autor Bishnupriya Ghosh
en Limba Engleză Paperback – 23 aug 2011
A widely disseminated photograph of Phoolan Devi, India's famous bandit queen, surrendering to police forces in 1983 became an emotional touchstone for Indians who saw the outlaw as a lower-caste folk hero. That affective response was re-ignited in 1994 with the release of a feature film based on Devi's life. Despite charges of murder, arson, and looting pending against her, the bandit queen was elected to India's parliament in 1996. Bishnupriya Ghosh considers Phoolan Devi, as well as Mother Teresa and Arundhati Roy, the prize-winning author turned environmental activist, to be global icons: highly visible public figures who become icons capable of galvanizing intense affect and sometimes even catalyzing social change. Ghosh develops a materialist theory of global iconicity, taking into account the emotional and sensory responses that these iconic figures elicit, the globalized mass media through which their images and life stories travel, and the multiple modernities within which they are interpreted. The collective aspirations embodied in figures such as Barack Obama, Eva Perón, and Princess Diana show that Ghosh's theory applies not just in South Asia but around the world.
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Specificații

ISBN-13: 9780822350163
ISBN-10: 0822350165
Pagini: 400
Ilustrații: 38 illustrations (incl. 3 frontispieces)
Dimensiuni: 155 x 232 x 26 mm
Greutate: 0.75 kg
Ediția:New.
Editura: MD – Duke University Press

Cuprins

Illustrations; AcknowledgmentsIntroduction: Icon MattersPart 1. Incorporations: Theorizing the Icon 1. Moving Technologies; 2. Corporeal AperturesPart 2. Biographs: The Material Culture of Global Icons3. Media Frictions; 4. Public Image Ltd.; 5. Those Lives Less Ordinary; 6. Volatile Icons Part 3. Locations: The Politics of the Icon7. In the Name of the Popular; 8. Becoming SocialNotes; References; Index

Recenzii

"This analysis of global icons and the enigmatic ways in which they work through the global fabric and the local public imagination revolves around three very contrasting images from different fields of signification. They are of three women: Phoolan Devi, Arundhati Roy, and Mother Teresa....Ghosh, taking Coca Cola as an instance, looks at how the global intersects the local in unpredictable ways: on the one hand, it lures the local into the global paradise of consumption and, on the other, its own proliferation as global icon offers the protest movements the cultural means to form or deform such attachments to the global, subversive ends." C. S. Venkiteswaran, The Hindu, February 27th 2012

“This is an ambitious account of the plastic potentializaton of images in the age of iconoclashes. Into the impersonal world of global mass communications, Bishnupriya Ghosh restores the richness of gender, god, nature, and chaos, making our epistemological encounters with mundane objects ingredients of a sumptuous materialist media theory of the bio-icon.” Rey Chow, author of Sentimental Fabulations, Contemporary Chinese Films

“Global Icons is a thoughtful intervention into vital issues not usually examined together: the political potential of contemporary mass-mediated ‘bio-icons’ and embodied engagements with media images at the current conjuncture of neoliberalism and globalization. Bishnupriya Ghosh compellingly revitalizes materialist analyses of media, of iconic efficacy, and of neoliberal image regimes and, while she’s at it, performs a refreshing deprovincialization of the ‘global’.”--Kajri Jain, author of Gods in the Bazaar: The Economies of Indian Calendar Art
"This analysis of global icons and the enigmatic ways in which they work through the global fabric and the local public imagination revolves around three very contrasting images from different fields of signification. They are of three women: Phoolan Devi, Arundhati Roy, and Mother Teresa...Ghosh, taking Coca Cola as an instance, looks at how the global intersects the local in unpredictable ways: on the one hand, it lures the local into the global paradise of consumption and, on the other, its own proliferation as global icon offers the protest movements the cultural means to form or deform such attachments to the global, subversive ends." C. S. Venkiteswaran, The Hindu, February 27th 2012 "This is an ambitious account of the plastic potentializaton of images in the age of iconoclashes. Into the impersonal world of global mass communications, Bishnupriya Ghosh restores the richness of gender, god, nature, and chaos, making our epistemological encounters with mundane objects ingredients of a sumptuous materialist media theory of the bio-icon." Rey Chow, author of Sentimental Fabulations, Contemporary Chinese Films "Global Icons is a thoughtful intervention into vital issues not usually examined together: the political potential of contemporary mass-mediated 'bio-icons' and embodied engagements with media images at the current conjuncture of neoliberalism and globalization. Bishnupriya Ghosh compellingly revitalizes materialist analyses of media, of iconic efficacy, and of neoliberal image regimes and, while she's at it, performs a refreshing deprovincialization of the 'global'."--Kajri Jain, author of Gods in the Bazaar: The Economies of Indian Calendar Art

Notă biografică


Descriere

Develops a materialist theory of global iconicity, taking into account the emotional and sensory responses that iconic figures elicit and the multiple modernities within which they are interpreted