Global Stakeholder Relationships Governance: An Infrastructure
Autor M. Falconi, J. Grunig, E. Zugaro, J. Duarteen Limba Engleză Hardback – 3 dec 2013
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Specificații
ISBN-13: 9781137396808
ISBN-10: 1137396806
Pagini: 155
Ilustrații: VIII, 155 p.
Dimensiuni: 140 x 216 x 23 mm
Greutate: 0.34 kg
Ediția:2014
Editura: Palgrave Macmillan UK
Colecția Palgrave Pivot
Locul publicării:London, United Kingdom
ISBN-10: 1137396806
Pagini: 155
Ilustrații: VIII, 155 p.
Dimensiuni: 140 x 216 x 23 mm
Greutate: 0.34 kg
Ediția:2014
Editura: Palgrave Macmillan UK
Colecția Palgrave Pivot
Locul publicării:London, United Kingdom
Cuprins
1. Global Stakeholder Relationships Governance - An Infrastructure by Toni Muzi Falconi 2. Replacing Images, Reputations, and Other Figments of the Mind with Substantive Relationships in a Behavioral, Strategic Management Approach to Public Relations by James E. Grunig 3. From the Field: Six Steps Towards Stakeholder Relationships Listening by Emilio Galli Zugaro 4. Challenges and Tools for Mapping and Managing an Organization's Relationships Networks by Joao Duarte
Notă biografică
Toni Muzi Falconi is Italian. His career has ranged across manager, entrepreneur, scholar and professor in Europe and the United States since the early 1960s. He was the Founding Chair of the Global Alliance for Public Relations and Communication Management, Senior Counsel of Methodos, the Italian cultural change management and stakeholder relationships
management consultancy, and currently teaches at NYU's Master in Public Relations and Corporate Communication while also at the LUMSA University in the Vatican.
James E. Grunig is a United States citizen. Professor Emeritus University of Maryland (USA), leading author of the 'excellence study' (1986/1992) that forged the development of the current global body of knowledge in public relations. Based in Maryland.
Emilio Galli Zugaro, Italian citizen, Head of Group Communications of Allianz since 1992. Based in Munich, Germany.
Joao Duarte, Portuguese citizen, Head of Central-Eastern Europe Communication at Enel, Specialist Professor at Lisbon Politechnique Institute. Currently based in Rome.
management consultancy, and currently teaches at NYU's Master in Public Relations and Corporate Communication while also at the LUMSA University in the Vatican.
James E. Grunig is a United States citizen. Professor Emeritus University of Maryland (USA), leading author of the 'excellence study' (1986/1992) that forged the development of the current global body of knowledge in public relations. Based in Maryland.
Emilio Galli Zugaro, Italian citizen, Head of Group Communications of Allianz since 1992. Based in Munich, Germany.
Joao Duarte, Portuguese citizen, Head of Central-Eastern Europe Communication at Enel, Specialist Professor at Lisbon Politechnique Institute. Currently based in Rome.