Get noticed among 181,189 new books:Two complete, full-length marketing plans actually prepared for paying customersSeven different types of book-promotion websites, with plusses and minus of each (and several examples) Two entire chapters on understanding bookstores and making them work14 press releases/pitch letters-one that got coverage in 63 national and international news outlets (including the Wall Street Journal) 24 Amazon and Google strategiesSuccess stories from at least 41 ordinary authors and publishers and industry experts17 pages of resourcesMuch more