Greenlit: Developing Factual/Reality TV Ideas from Concept to Pitch: Professional Media Practice
Autor Nicola Leesen Limba Engleză Paperback – 30 aug 2010
"If every first-time producer read this before pitching a program, I guarantee a greater success rate" Gary Lico, President/CEO, CABLEready, USA
In recent years there has been an explosion of broadcast and cable channels with a desperate need for original factual/reality programming to fill their schedules: documentaries, observational series, makeover formats, reality competitions. Yet television executives receive a daily avalanche of inappropriate pitches from pushy, badly prepared producers. Only 1 in 100 proposals are considered worth a second look, and most commissioners never read past the first paragraph.
Greenlit explains how to develop, research, pitch and sell your idea for any type of factual or reality television show. It gives the inside track on:
- What channel executives are really looking for in a pitch
- The life stories of hit factual shows such as The Apprentice, Deadliest Catch and Strictly Come Dancing
- Advice from channel commissioners, development producers and on-screen talent on both sides of the Atlantic
- Eleven steps that will increase your chance of winning a commission
In a rapidly expanding TV market, Greenlit is packed with resource lists, sample proposals, case studies and exercises designed to boost your skills and develop commission-winning proposals.
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Specificații
ISBN-13: 9781408122679
ISBN-10: 1408122677
Pagini: 352
Ilustrații: black & white illustrations, black & white line drawings
Dimensiuni: 135 x 216 x 24 mm
Greutate: 0.61 kg
Editura: Bloomsbury Publishing
Colecția Methuen Drama
Seria Professional Media Practice
Locul publicării:London, United Kingdom
ISBN-10: 1408122677
Pagini: 352
Ilustrații: black & white illustrations, black & white line drawings
Dimensiuni: 135 x 216 x 24 mm
Greutate: 0.61 kg
Editura: Bloomsbury Publishing
Colecția Methuen Drama
Seria Professional Media Practice
Locul publicării:London, United Kingdom
Caracteristici
Offers cross-platform (TV & online) development advice
Notă biografică
Nicola Lees has developed documentaries, docudramas, multiplatform and reality programmes for network and cable channels, including the BBC and Discovery, Travel Channel, National Geographic and TLC in the USA. Nicola consults for international clients and is editor of www.tvmole.com dedicated to factual development.
Cuprins
Introduction
Chapter One: Welcome to Development Hell (A.K.A. What the Hell is Development?)
Chapter Two: Do You Have What it Takes?
Chapter Three: Understanding the TV Landscape
Chapter Four: Generating Ideas
Chapter Five: Developing an Idea
Chapter Six: Considering Multiplatform Content
Chapter Seven: Writing a Killer Proposal
Chapter Eight: Finding and Keeping Talent
Chapter Nine: The Pitch Tape
Chapter Ten: The Pitch
Chapter Eleven: Alternative Sources of Funding
Chapter Twelve: Getting the Greenlight
Recenzii
'excellent...a really handy primer on getting commissioned for everyone from the beginner to the seasoned pro.'
Descriere
Greenlit explains how to develop, research, pitch and sell your idea for any type of factual or reality television show. It gives the inside track on what channel executives are really looking for, stories of how hit shows actually came about and advice from channel commissioners and development producers.