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Grundlagen des Vertriebs de Werner Pepels

Grundlagen des Vertriebs

Autor Werner Pepels
de Limba Germană Paperback – 5 iun 2023

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Specificații

ISBN-13: 9783428187560
ISBN-10: 3428187563
Pagini: 318
Ilustrații: 53 Abbildungen; 318 S., 53 Schwarz-Weiß- Abbildungen
Dimensiuni: 154 x 228 x 20 mm
Greutate: 0.51 kg
Ediția:Revizuită
Editura: Duncker & Humblot GmbH

Notă biografică

Werner Pepels studied at HAW and university (both business administration with focus on marketing and with diploma degrees) and worked for twelve years as a consultant (account executive, account director) in international advertising agencies and as a managing director (partner) in sales promotion agencies. He then worked for 27 years as a professor of business administration. During this time he led numerous projects, was engaged as head of studies, expert examiner, conference leader etc. and is proven by numerous publications with over 180,000 copies sold, many of them published at Duncker & Humblot.