How the East Was Won: The Impact of Multinational Companies on the Transformation of Eastern Europe and the Former Soviet Union
Autor C. Lewisen Limba Engleză Hardback – 7 dec 2004
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Specificații
ISBN-13: 9781403902672
ISBN-10: 1403902674
Pagini: 256
Ilustrații: XI, 222 p.
Dimensiuni: 140 x 216 x 18 mm
Greutate: 0.41 kg
Ediția:2005
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
ISBN-10: 1403902674
Pagini: 256
Ilustrații: XI, 222 p.
Dimensiuni: 140 x 216 x 18 mm
Greutate: 0.41 kg
Ediția:2005
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
Cuprins
Introduction The Chance of a Lifetime What about the Workers? Communities Saved Industries Lost and Found Shopping, Selling & Marketing A Phoenix from the Ashes: An Economy Reborn Translucency in Government A Template for Development: MNC's, the EU and the IMF Conclusion
Recenzii
'...explains brilliantly how so much of post-communist Europe came right.' - Robert Cottrell, East European Correspondent, The Economist
'a groundbreaking new book...an array of fresh and arresting perspectives that should cause everyone to rethink their prejudices about the entire globalization debate.' - Robin Shepherd, Washington Times
'A most useful and original analysis.' - George C. Lodge, Professor Emeritus, Harvard Business School, USA
'a groundbreaking new book...an array of fresh and arresting perspectives that should cause everyone to rethink their prejudices about the entire globalization debate.' - Robin Shepherd, Washington Times
'A most useful and original analysis.' - George C. Lodge, Professor Emeritus, Harvard Business School, USA
Notă biografică
CHARLES PAUL LEWIS has spent most of the last 15 years travelling and working in Eastern Europe as a journalist, editor and business consultant. He was Bureau Chief for the Economist Intelligence Unit in Vienna, covering political, economic and business developments in Eastern Europe and the former Soviet Union.