After you read this book you'll be astonished by what you learn about value and elevating your own personal value for winning the influence game. Bryan Westra has cracked the code on indirect influence and specifically what you can do now to ensure you win others to your persuasions. This is an incredible book, packed with tons of advice, tips, and more. This might quickly be your favorite book. Grab your copy now. You'll be happy you did. Keywords: value, personal value, how to sell value, how to build value, get value, what is value, value selling, bryan westra, westra, influence, persuasion, hypnosis, NLP, conversational hypnosis, selling, business, personal relationships, valuable, how to be valuable, how to win friends, increase value