How to Build Your Business Using Social Media is the official guide for all business owners. This book offers a detailed explanation on how anyone can utilize the power of social media to create and build any business online. Written from a perspective of having time and passion, as opposed to a large marketing budget, this book details a variety of creative ways to build a loyal online audience. It's a practical guide with user-friendly content. It is the detailed explanation of how one business owner, desperate to understand the world of social media, ventured out past the "experts" advice and created a small social media empire simply by making her own rules, creating her own path and following her own marketing gut. Kristy Sinsara now works as a social media consultant to many high profile clients, including Motley Crue's front man, Vince Neil and she travels the country speaking to business owners and corporations, teaching her personalized methods. This book is practical, soulful, mindful and easy to understand and apply. It is a MUST read for all business owners.