One night, lying in bed, I had this insight. It came very quickly, unexpectedly, and I jotted it down on a tiny piece of paper on my bedside table. I'll explain to you the insight inside this book, as the insight is in all actuality what this book is entirely about. In this introduction I'll say this: I've seen a lot of repeating patterns happening in the world of influence and persuasion. People who are more influential and persuasive seem to acquire greater material riches in life. I used to think that some people simply possessed qualities and attributes which made them this way. In other words, some people were destined for success while others weren't. This belief isn't true anymore for me. I've disproved it personally, and I've known others who have disproved it too. If you want to persuade someone, change their mind, make them do something, and so on, you might want to start with chapter one of this book and keep reading until you are finished. I've done my best to simplify each of these lessons. I had hoped to write this book in under 100 words and I definitely exceeded that number. Even so, the book is still simple enough, and won't take you very long to read through, grasp, and put the lessons into action. These lessons are intentionally actionable and you'll more than likely gain great value when you do put them into action in your life. One thing is for sure...You'll be more persuasive, hypnotic, and know how better to convince people that you know what you are talking about. It doesn't matter the subject matter either, nor how well read you are on it (though this helps ). This book is about lessons from two Greek philosophers; namely, Socrates and Aristotle. They both had unique philosophies on influence and persuasion. Aristotle is called the Father of Persuasion, in fact. Socratese is known for his uncanny ability to ask questions in dialogue and somehow mysteriously get peopel to change their mind, see things differently, chang beliefs about what they may have earlier thought true, and the like. We'll go over this in much more detail and I'll outline and give you content that will help you take the best of their philosophies regarding persuasion and connect these philosophies with conversational hypnosis and hypnosis in general. You'll learn how much in common the Greek philosophies have in common with the hypnotic process and you'll learn how this unique hybrid system I've discovered through my insight can be utilized in your life to make you incredibly more persuasive and hypnotic. You'll be able to fearlessly hold your own in conversations with others and inspire them and hypnotize them without them knowing they are even being hypnotized and from this point you'll be able to instruct them to do things and they will. Please make sure after you read this book that you use these covert persuasion and hypnosis lessons to do right by people. Never manipulate or hurt anyone or make them do something that goes against their will. As a hypnotist you have the power to make someone's will what you want it to be, though I advise you against doing this-I don't think it is right I could go on, but now that I've asked you to take the moral high road, it is time to flip the page and start your first lesson. Learn Well Live Well Bryan Westra www.indirectknowledge.com www.bryanwestra.com