You will find in this book the most essential techniques required to succeed and to make selling easier. Some salt, some pepper, some oil and then simmer. Do you know the secret recipe that will guide you along the path to a successful sale? This book is the key to help you understand how to better sell and how to trigger a customer's need to make a purchase. For any sale you will need to arrange a face to face conference with your customer to meet his expectations. Following the sales process steps will lead to a successful sales performance. Throughout the book you will be able to identify the sales skills needed to sway your customer. You will also find strategies that will help you to be more confident during the sales process from getting the appointment to closing the sale."