How to Open & Operate a Financially Successful Retail Business
Autor Janet Engleen Limba Engleză Paperback – mai 2007
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Specificații
ISBN-13: 9781601381163
ISBN-10: 1601381166
Pagini: 288
Ilustrații: tables
Dimensiuni: 230 x 155 x 19 mm
Greutate: 0.49 kg
Editura: Atlantic Publishing Group Inc.
Colecția Atlantic Publishing Group, Inc (US)
ISBN-10: 1601381166
Pagini: 288
Ilustrații: tables
Dimensiuni: 230 x 155 x 19 mm
Greutate: 0.49 kg
Editura: Atlantic Publishing Group Inc.
Colecția Atlantic Publishing Group, Inc (US)
Cuprins
Foreword; The history of retailing ; Types of retail businesses ; What to expect as a business owner; Skills for success; Experimenting with retail sales; Organising your business ; Buying an existing store ; Buying a retail franchise ; Starting from scratch; Financing your business ; Writing a business plan; Before you open; Accounting and bookkeeping; Budgeting and operational management; Using technology; Marketing and advertising; Understanding the retail customer; Sales techniques; Suppliers and service providers; Employee relations and labour costs; Your changing business; Leaving the business; Conclusion; Index.