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How to Understand Business Finance: Creating Success

Autor Bob Cinnamon, Brian Helweg–larsen
en Limba Engleză Paperback – 2 apr 2010
The modern marketplace is increasingly unpredictable and there is an ever-greater need for non-financial managers to understand the financial and management accounting process.
How to Understand Business Finance is not written by an accountant and actually relates to running a business in a real market.  It describes a business as it proceeds from initial set-up through its first year of trading, providing a quick course on business finance as it relates to business growth.  As well as learning how to understand the balance sheet and profit and loss account, readers will also grasp the principles of: market dynamics; budgeting and forecasting; fixed and variable costs; break-even analysis; the difference between profit and cash; financial ratios for measuring business performance; investment appraisal; stock market ratios; shareholder value; financial measures for improving business performance, and much more.
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Specificații

ISBN-13: 9780749460204
ISBN-10: 0749460202
Pagini: 176
Dimensiuni: 139 x 215 x 21 mm
Greutate: 0.27 kg
Ediția:Second Edition
Editura: Kogan Page
Seria Creating Success


Cuprins

Chapter - 00: Introduction; Chapter - 01: So why do you want to know more about finance?; Chapter - 02: The business cycle; Chapter - 03: Where do all the business functions fit in?; Chapter - 04: Financial planning - the budgets; Chapter - 05: Measuring business performance - financial ratios; Chapter - 06: Getting finance from the bank; Chapter - 07: How our investors see us - stock market ratios; Chapter - 08: Valuing a company; Chapter - 09: Shareholder value and economic profit; Chapter - 10: The hidden costs - depreciation, amortization and tax; Chapter - 11: What must we sell to make a profit?; Chapter - 12: Tools for evaluating projects; Chapter - 13: Where is all our cash? Managing working capital

Notă biografică

Bob Cinnamon, Brian Helweg-Larsen

Descriere

Explaining how to run a business in a real market, this work describes a business as it proceeds from initial set-up through its first year of trading, providing a quick course on business finance as it relates to business growth.