I Ching and the Law of Attraction The I Ching and the principles of the Law of Attraction (LOA) have been around for many centuries. Men and women, through the ages, have used these principles to achieve immense success in their lives. Both the systems work on the principle of synchronicity and they are startlingly similar in their workings. "Like attracts like." What's this book about? You are a trader or investor. You come across a particular stock which has been hyped or downgraded by the media / your broker or the stock market experts and your interest is piqued. Your conscious mind wants to side with the popular opinion but your subconscious mind warns you otherwise. Whose advice will you follow? Consult the I Ching and you will receive an answer for the situation. Sometimes you will not agree with the advice given. In retrospect you will find the advice received was very appropriate for the prevailing circumstances. The very fact, that the I Ching is still popular today shows that it has a lot going for it.