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Industry 4.0 and Global Businesses – A Multidisciplinary Investigation

Autor Enis Yakut
en Limba Engleză Hardback – 20 ian 2022
Industry 4.0 and Global Businesses: A Multidisciplinary Investigation provides a multidisciplinary perspective on the transformative effects of Industry 4.0 by aggregating original theoretical, conceptual, and empirical research.
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Specificații

ISBN-13: 9781801173278
ISBN-10: 1801173273
Pagini: 248
Dimensiuni: 152 x 229 x 17 mm
Greutate: 0.5 kg
Editura: Emerald Publishing

Notă biografică

Enis Yakut is an assistant professor of marketing at Faculty of Business, Manisa Celal Bayar University, Turkey. His areas of research interest include psychological and cognitive aspects, judgments and decision-making process of the consumers. He has over 12 years of industry experience in a wide variety of arenas, including manufacturing, food processing, advertising, and service environments.