Cantitate/Preț
Produs

Information Services: Economics, Management, And Technology

Editat de Robert M. Mason
en Limba Engleză Hardback – 7 iun 2019
As information service management becomes increasingly critical in the 1980s, its attention is no longer limited to the acquisition, indexing, and storage of documents. Instead, it is taking on an expanded role in the understanding and analysis of economic issues and the management of technological innovation, This collection defines the dimensions of this expanded role and suggests strategies for improved information service management. Three principal areas related to information policy and decision making are covered: economics and government policy, management and marketing of services, and innovations and the impacts of technology. The book provides a practical and comprehensive background and framework for librarians, students of information science, information center managers, and others who are concerned with effective management of information services.
Citește tot Restrânge

Preț: 75980 lei

Preț vechi: 102738 lei
-26% Nou

Puncte Express: 1140

Preț estimativ în valută:
14540 15292$ 12149£

Carte tipărită la comandă

Livrare economică 08-22 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780367022501
ISBN-10: 0367022508
Pagini: 232
Dimensiuni: 152 x 229 mm
Greutate: 0.45 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Cuprins

Preface -- Introduction: The Challenge of Information Service Management -- Economics and Government Policy -- Information as a Commodity: Public Policy Issues and Recent Research -- A Theory of the Market Demand for Information Analysis Center Services -- Regulation of the STI Industry: A Historical Basis and Some Possibilities -- The Government's Role in Providing Information: A British Academic's View -- Management and Marketing -- Marketing Research in the Design of STI Systems: A Case Study -- The Case for New-Product Planning in the Information Industry -- Organizational Buying Behavior and STI Marketing Decisions -- Implications of User Behavior for the Design of STI Products and Services -- Economic Pricing Models and Their Application to Library Services -- Innovation and Impacts of Technology -- Potential STI Innovation: A Behavioral Perspective -- The Behavioral Impact of Organizational Innovations for STI -- Information Management: An Organizational Innovation -- The Prospect for Technological Innovation in Scientific and Technical Communication -- Networking and Information Services: Prospects and Pitfalls

Descriere

The book provides a practical and comprehensive background and framework for librarians, students of information science, information center managers, and others who are concerned with effective management of information services.