Intangible Capital: Putting Knowledge to Work in the 21st-Century Organization
Autor Mary Adams Cuvânt înainte de Leif Edvinsson Autor Michael Oleksaken Limba Engleză Hardback – 4 mai 2010 – vârsta până la 17 ani
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Specificații
ISBN-13: 9780313380747
ISBN-10: 0313380740
Pagini: 192
Dimensiuni: 156 x 235 x 23 mm
Greutate: 0.45 kg
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
ISBN-10: 0313380740
Pagini: 192
Dimensiuni: 156 x 235 x 23 mm
Greutate: 0.45 kg
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
Caracteristici
An accompanying website with sections for all key corporate titles (CEO, CFO, CIO, COO, etc.) shows how the book relates to their work and serves as a forum for ideas among readers
Notă biografică
Mary Adams is cofounder of I-Capital Advisors and Trek Consulting. Michael Oleksak is cofounder of the Exit Planning Exchange and Trek Consulting.
Recenzii
.brilliant new book.This is a must read.
It's much more fun to read than the rather solemn title suggests, combining strands of history, economics, management, metaphor and common sense, personal experience and anecdote. It's also a monument to the metamorphosis of management and asset management philosophies from the age of bricks and mortar to the world of the internet. .Since the right answers are (i) business-specific and (ii) change in time, while the right questions can be applied more generally and are less subject to the vicissitudes of commercial fashion, this is altogether a greater benefit to the reader.
If you want to know what issues businesses will be grappling with in the next few years, read Intangible Capital and think about the possible impacts as, not if, the ideas presented in this book come to pass.
The book provides tips that will help managers adapt to the knowledge-based economy and measure the true effect of intangibles on the bottom line.
It's much more fun to read than the rather solemn title suggests, combining strands of history, economics, management, metaphor and common sense, personal experience and anecdote. It's also a monument to the metamorphosis of management and asset management philosophies from the age of bricks and mortar to the world of the internet. .Since the right answers are (i) business-specific and (ii) change in time, while the right questions can be applied more generally and are less subject to the vicissitudes of commercial fashion, this is altogether a greater benefit to the reader.
If you want to know what issues businesses will be grappling with in the next few years, read Intangible Capital and think about the possible impacts as, not if, the ideas presented in this book come to pass.
The book provides tips that will help managers adapt to the knowledge-based economy and measure the true effect of intangibles on the bottom line.