The Integrated Public Alert and Warning System (IPAWS) modernizes and enhances alert and warning delivery to the American people. To fulfill Presidential Executive Order 13407, IPAWS incorporates existing and future technologies in order to provide public safety officials at all levels of government a broad range of emergency message options and communication pathways to the American people. During an emergency, public safety officials at all levels of government need to provide the public with life-saving information quickly. IPAWS facilitates early and reliable delivery of alert and warning information over multiple media channels. IPAWS provides authorized alerting authorities at all levels of government with the capability to integrate their alert and warning systems with the national alert and warning infrastructure. Consequently, IPAWS increases the capability and options available to local officials by which life-saving information can be distributed during a crisis. Additionally, IPAWS can be used by the President to send an emergency message to all of the American people quickly and simultaneously through multiple communication pathways. The IPAWS Program Management Office (PMO) is partnering with recognized government and industry leaders, technical experts, and practitioners to ensure IPAWS incorporates the latest technology and is accessible to public safety officials at all levels of government. Partners in this mission include: Federal executive governance and legislative oversight; public safety officials at all levels of government; private sector industry; and non-profit and advocacy organizations. Moving forward, the IPAWS PMO is accelerating efforts to reach the American people to ensure they understand how IPAWS functions, and how to respond to alerts and warnings from public safety officials. The "Integrated Public Alert and Warning System (IPAWS) 2013-2014 Strategic Outreach Plan" details the strategic outreach goals and objectives for the IPAWS Program Management Office (PMO). The IPAWS PMO engages in efforts and activities that are designed to assist all IPAWS partners with the adoption, use, and incorporation of IPAWS into their governance structures, strategies, policies, business models, and standard operating procedures. The IPAWS PMO, in partnership with alerting authorities, public and private sector partners, Federal, non-profit and advocacy organizations, will use every opportunity and available venue to strengthen the nation's alert and warning capabilities. This will ensure all segments of the American population understand the functions of IPAWS and how to respond to alerts and warnings from public safety officials. Now that IPAWS is operational, the IPAWS PMO's 2013-2014 strategic outreach goals include: Increase the awareness and understanding of IPAWS by all partners and the American people; Increase the adoption and use of IPAWS by all partners; Strengthen existing partner relationships and develop new partnerships and interests. The strategic goals of IPAWS cannot be realized without support and engagement from all partners involved in public alerts and warnings. Consequently, strategic communications, outreach activities, and partner engagements must be targeted and effective for IPAWS to continue to mature into the capability envisioned by E.O. 13407. The IPAWS PMO remains committed to and actively engaged with partners, as we strive to achieve the IPAWS goals and objectives, ensuring that timely alerts and warnings are delivered to the American people to allow them to take the necessary actions to ensure their safety and minimize damage to property.