Cantitate/Preț
Produs

Intellectual Property and Doing Business in China: International Business & Management

Autor Deli Yang Editat de Pervez N. Professor Ghauri
en Limba Engleză Hardback – 28 mai 2003
An intellectual property (IP) system was established in China in 1985. Since then, the merits and drawbacks of the system have become apparent in theory and practice. Despite the fact that a great deal has been written about the Chinese IP system, systematic studies of the subject are still scarce, especially from a corporate management perspective.

The book has three aims. It evaluates the problems UK and US multinational enterprises have encountered in their IP Flows into different enterprises in China. It also analyses the causes of these problems and suggests methods of avoiding future problems. The overall rationale for the book is to fill a void in our understanding of IP rights in China, particularly from a corporate perspective. It is important to draw upon a variety of discipline approaches when exploring these issues, which are influenced by the political context, the legislative framework, economic factors and the existence of cultural differences.

The book is composed of ten chapters containing studies of related IP history, previous study on the area, and the current empirical survey. Major findings are discussed in later chapters of the book. In the conclusions, the book provides eleven suggestions for future practice for companies involved with IP flows.
Citește tot Restrânge

Din seria International Business & Management

Preț: 83731 lei

Preț vechi: 108742 lei
-23% Nou

Puncte Express: 1256

Preț estimativ în valută:
16030 16662$ 13290£

Carte tipărită la comandă

Livrare economică 05-19 februarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780080441382
ISBN-10: 0080441386
Pagini: 288
Dimensiuni: 172 x 231 x 25 mm
Greutate: 0.59 kg
Editura: Pergamon
Seria International Business & Management


Public țintă

Foreign and Chinese company managers, academics who would like to obtain information on IP activities in China and university students studying International Business and Management.

Cuprins

Series editor's preface. Preface. Brief author biography. List of tables. List of figures. List of photographs. Abbreviations. Introduction. Intellectual property from a historical perspective. Intellectual property theories. International harmonisation of intellectual property. Intellectual property system in China. Intellectual property activities in China. Firms and technology in China. Critical review of the current intellectual property system in China. Corporate intellectual property flows from the UK and USA into China: problems. Corporate intellectual property flows from the UK into China: causes. Corporate intellectual property flows from the UK and USA into China: possible solutions. Conclusions: future challenges and success in cross-border intellectual property flows. Bibliography. Appendices. Index.