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International Management: Culture Strategy and Behavior ISE

Autor Fred Luthans, Jonathan Doh
en Limba Engleză Paperback – 21 apr 2023
The 12th edition of International Management: Culture, Strategy, and Behavior takes a user-friendly, well-balanced approach in covering all the critical dimensions and the interdependencies between them. This edition covers environment and OB/HRM over three chapters each, along with Culture and Strategy getting their own four chapters. The text also emphasizes a balance of research and application. The 12th edition has been updated to reflect how the COVID-19 pandemic has challenged the fundamental assumptions about how international business is conducted. The authors also incorporated coverage of emerging markets that are facing a high level of stress and how the development of new technology, such as artificial intelligence and robotics, will result in fundamental changes to the global job market. 
This edition also marks the addition of a new author, Ajai Gaur, a Professor of Strategy and International Business at Rutgers University. Ajai brings subject expertise in global business strategy, emerging markets, institutions, and a range of other topics. He also has deep ties and links to East and South Asia and helps to further "globalize" the book. 
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Specificații

ISBN-13: 9781266097904
ISBN-10: 1266097902
Pagini: 656
Dimensiuni: 216 x 274 x 28 mm
Greutate: 1.14 kg
Ediția:12
Editura: McGraw Hill Education
Colecția McGraw-Hill
Locul publicării:United States

Cuprins

PART ONE: ENVIRONMENTAL FOUNDATION 
Chapter 1: Globalization and International Linkages 
Chapter 2: The Political, Legal, and Technological Environment 
Chapter 3: Ethics, Social Responsibility, and Sustainability 
Brief Integrative Case 1.1.: Advertising or Free Speech? The Case of Nike and Human Rights
Brief Integrative Case 1.2: TOMS Put Its Right Foot Forward
In-Depth Integrative Case 1.1: Student Advocacy and “Sweatshop” Labor: The Case of Russell Athletic  
In-Depth Integrative Case 1.2: The Ethics of Global Drug Pricing 


PART TWO: THE ROLE OF CULTURE 
Chapter 4: The Meanings and Dimensions of Culture 
Chapter 5: Managing Across Cultures 
Chapter 6: Organizational Cultures and Diversity 
Chapter 7: Cross-Cultural Communication and Negotiation 
Brief Integrative Case 2.1: Coca-Cola in India
Brief Integrative Case 2.2: Danone’s Wrangle with Wahaha 
In-Depth Integrative Case 2.1: Disney in Asia 
In-Depth Integrative Case 2.2: Walmart’s Global Strategies  


PART THREE: INTERNATIONAL STRATEGIC MANAGEMENT 
Chapter 8: Strategy Formulation and Implementation 
Chapter 9: Entry Strategies and Organizational Structures 
Chapter 10: Managing Political Risk, Government Relations, and Alliances 
Chapter 11: Management Decision and Control 
Brief Integrative Case 3.1: Google in China: Protecting Property and Rights
In-Depth Integrative Case 3.1: How Starbucks Convince Indians to Embrace Coffee 


PART FOUR: ORGANZIATIONAL BEHAVIOR AND HUMAN RESOURCE MANAGEMENT Chapter 12: Motivation across Cultures 
Chapter 13: Leadership across Cultures 
Chapter 14: Human Resource Selection and Development across Cultures 
Brief Integrative Case 4.1: IKEA’s Global Renovations
In-Depth Integrative Case 4.1: How Didi Fought Uber in China and Won: Next, Taking on the World 
In-Depth Integrative Case 4.2: Chiquita’s Global Turnaround 


SKILL BUILDING AND EXPERIENTIAL EXERCISES 
Glossary 
Indexes