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International Strategy – Context, Concepts and Implications

Autor D Collis
en Limba Engleză Paperback – 21 aug 2014
Drawing on the course material developed at Harvard Business School by David Collis, International Strategy focuses on the enterprise that operates across borders as a unit of analysis and the senior manager in a multinational corporation as the typical decision-maker.
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Specificații

ISBN-13: 9781405139687
ISBN-10: 1405139684
Pagini: 390
Dimensiuni: 214 x 277 x 21 mm
Greutate: 0.79 kg
Editura: Wiley
Locul publicării:Chichester, United Kingdom

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Notă biografică

David Collis is the Thomas Henry Carroll Ford Foundation Adjunct Professor of Business Administration within the strategy unit at Harvard Business School, and an advisor to several well-known multinational corporations. He was previously a professor at the Yale School of Management and at Columbia Business School.

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