Introduction to Casino and Gaming Operations
Autor Denis P. Rudd, Lincoln H. Marshallen Limba Engleză Paperback – 31 iul 1999
Engaging, readable, and authoritative, this book is the most comprehensive source available on the research and techniques involved in casino and gaming operations. It explores the function of casinos and their relationships to hotels, restaurants, resorts, and entertainment facilities. Traces the history of the gaming industry and looks ahead to future areas of expansion. Moves from principles to practices, from overviews to detailed descriptions, all in a chronological context. Provides a new chapter on Internet gaming operations. Updates all references; expands and clarifies all charts and graphs. The ideal reference for travel/gaming industry supervisors and managers, and for anyone interested in casino operations.
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Specificații
ISBN-10: 0139795685
Pagini: 262
Dimensiuni: 174 x 239 x 17 mm
Greutate: 0.45 kg
Ediția:2Nouă
Editura: Prentice Hall
Locul publicării:Upper Saddle River, United States
Descriere
This text is the most comprehensive source available on the research and techniques involved in casino and gaming operations. Engaging, readable, and authoritative, it explores the function of casinos and their relationships to hotels, restaurants, resorts, and entertainment facilities. Its logical organization moves from principles to practices, from overviews to detailed descriptions, all in a chronological context. The authors trace the history of the gaming industry and look ahead to future areas of expansion.
Cuprins
Introduction.
1. The Evolution of Gaming.
2. Pari-mutuel and Lottery Operations.
3. Slot and Video Operations.
4. Games of Chance.
5. Gaming Regulations.
6. Economic Impact of Casinos.
7. The Sociological Impact of Casino Gambling.
8. Native American Gambling.
9. River Boat and Cruise Ship Gambling.
10. Casino Marketing and Marketing Promotions.
11. Casino Financial and Accounting Control.
12. Security and Surveillance.
13. Modern Casino and Gaming Operations.
14. Canada—Gambling in the Provinces.
15. International Casinos.
16. The Future of the Casino Industry.
17. Casino Gambling on the Internet.
Glossary.
Index.
Caracteristici
- NEW - New chapter on Internet gaming operations.
- Exposes students to new and interactive computer usage in the gambling industry. Ex.___
- Exposes students to new and interactive computer usage in the gambling industry. Ex.___
- Excellent historical perspective of international gambling.
- Gives students well-needed historical background of where gambling started. Ex.___
- Gives students well-needed historical background of where gambling started. Ex.___
- Extensive coverage of casino marketing—Includes areas not discussed in marketing texts or other gaming industry texts.
- Show students the wide diversity of what advertising and marketing have done for the gambling industry. Ex.___
- Show students the wide diversity of what advertising and marketing have done for the gambling industry. Ex.___
- More in-depth analysis of pari-mutuel gaming and specific lottery operations than found in other texts.
- Enables students to see more in-depth detail and specifics of the gambling industry. Ex.___
- Enables students to see more in-depth detail and specifics of the gambling industry. Ex.___
- Coverage of casino operations in the Canadian provinces—Provides case study applications for students to follow.
- Provides students with international knowledge of how casinos are operated outside the U.S. Ex.___
- Provides students with international knowledge of how casinos are operated outside the U.S. Ex.___
- Abundant tables and charts—Provides ready access to the materials covered in each chapter.
- Presents the information to students in a more visual and easily understood manner. Ex.___
- Presents the information to students in a more visual and easily understood manner. Ex.___
Caracteristici noi
- New chapter on Internet gaming operations.
- Exposes students to new and interactive computer usage in the gambling industry. Ex.___
- Exposes students to new and interactive computer usage in the gambling industry. Ex.___