• "Weird Al" Yankovic is an entertainment industry veteran (spanning five decades) and has outlasted most of the artists than he has lampooned. His recordings, tours, and books continue to sell well. His last album, Mandatory Fun, debuted at #1, the first comedy album to do so, while his children's book When I Grow Up was a NY Times bestseller.
• Fans of "Weird Al" Yankovic worldwide (top markets = USA, Canada, UK) will appreciate this definitive, 25-year full-color retrospective. Whether you were a fan of Al in the '80s, '90s, '00s, or today, the 300+ photos and exclusive behind-the-scenes details of your favorite "Al era" are all featured. Each of the ten chapters is organized according to album/tour/year.
• Al is currently on a 140+ date tour of USA and Canada. More than half of the tour dates have sold out.
• Al's upcoming biopic Weird: The Al Yankovic Story is scheduled for this Fall, 2022 and stars Daniel Radcliffe in the title role.
• Lights, Camera, Accordion! will sell solidly during the 2022 holiday season, but also throughout 2023 due to continued attention on his tour dates and biopic. Sales opportunities exist at traditional book retailers, but also should sell well at gift stores (i.e., Urban Outfitters, FYE), art/pop/music museums (i.e., Rock Hall, MoPOP, Grammy Museum, MOCA), non-traditional book retailers (i.e., Hot Topic, record stores, comic shops), and at library systems.