This book introduces the essential strategies that writers and speakers need to succeed in communicating with audiences. Taking the transition from everyday language to communicating on a global perspective as his starting point, Stevenson speaks directly and honestly to readers, offering them practical strategies to shed ineffective habits and move toward a more mature, flexible command of the English language. Distilling information about writing and speaking has changed, Stevenson shows his students how to demystify what they're aiming to say and approach their hearers more effectively. This second work offers more advice on how to meet the challenge of synthesizing and integrating language, and the text has been streamlined to be a better, more relevant reference in this day.