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Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of Blackberry

Autor Jacquie McNish, Sean Silcoff William Hughes
en Limba Engleză CD-Audio – 25 mai 2015

In 2009 BlackBerry controlled half of the smartphone market. Today that number is one percent. What went so wrong?

"Losing the Signal" is a riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed. The rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway.

With unprecedented access to key players, senior executives, directors, and competitors, "Losing the Signal "unveils the remarkable rise of a company that started above a bagel shop in Ontario. At the heart of the story is an unlikely partnership between a visionary engineer, Mike Lazaridis, and an abrasive Harvard Business School grad, Jim Balsillie. Together they engineered a pioneering pocket email device that became the tool of choice for presidents and CEOs. The partnership enjoyed only a brief moment on top of the world, however. At the very moment BlackBerry was ranked the world s fastest growing company, internal feuds and chaotic growth crippled the company as it faced its gravest test: Apple and Google s entry into mobile phones.

Expertly told by acclaimed journalists Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century."

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Specificații

ISBN-13: 9781504619905
ISBN-10: 1504619900
Dimensiuni: 135 x 147 x 36 mm
Greutate: 0.3 kg
Ediția:
Editura: BLACKSTONE AUDIO BOOKS

Notă biografică

Jacquie McNish and Sean Silcoff

Cuprins

PROLOGUE / / / 1
1 / REACH FOR THE TOP / / / 9
2 / ENCHANTED FOREST / / / 25
3 / STAYING ALIVE / / / 38
4 / LEAP / / / 51
5 / SPREADING THE GOSPEL / / / 67
6 / TO P THIS / / / 79
7 / EL CAMINO / / / 9 2
8 / GAME OF PHONES / / / 105
9 / ROCKET DOCKET / / / 121
10 / THE JESUS PHONE / / / 130
1 1 / STORM / / / 139
12 / OFFSIDE / / / 152
13 / DISCONNECT / / / 165
14 / GOAT RODEO / / / 1 78
15 / FAULT LINES / / / 193
1 6 / WATERLOO SPRING / / / 210
1 7 / HANGING UP / / / 226
EPILOGUE / / / 244


Descriere

Descriere de la o altă ediție sau format:
Winner of the Canadian National Business Book Award 2016Shortlisted for the FT/McKinsey Business Book of the Year Award 2015In 2009, BlackBerry controlled half of the US smartphone market.

Textul de pe ultima copertă

At the heart of Losing the Signal sit two mismatched co-CEOs—Mike Lazaridis, a bookish innovator, and Jim Balsillie, an aggressive entrepreneur—who grew their company from humble beginnings above a bagel store in Waterloo, Ont-ario. Harnessing innovation and sharp-elbowed tactics, BlackBerry’s bosses outsmarted powerful international competitors and built a global business in a little more than a decade with an addictive phone that changed the way we communicated. Just as BlackBerry was emerging as the dominant global player, it stumbled with delayed, poorly designed and unpopular handheld devices that took it out of the race. Only fifteen years after the BlackBerry was launched, the company was struggling for its very survival.

Recenzii

“Brilliantly relayed . . . It’s one helluva story.”
“Losing the Signal is a good old-fashioned insider’s business narrative, the kind we don’t see enough of these days, and it should scare the pants off most CEOs.”
“Reading the inside story of the BlackBerry’s helpless flameout is like watching any other train wreck: You’re horrified, but you can’t look away.”
“A tale of rivalries, jealousies and missed opportunities. You won’t be able to put it down.”
“Losing the Signal tells of the marriage and divorce of Mike Lazaridis and Jim Balsillie, how two opposites built RIM into a world-beater and how they lost it. This is first-class reporting that reads like a juicy novel, with one amazing story after another. A terrific book.”