Find out what you missed in Season 4 of "Mad Men" - even if you watched it This opinionated and humorous guide leads you through every episode of the season, revealing nuances and hidden meanings in the dialogue and plot developments as well as providing cultural and historical insights. Whether you're a long-time fan of the show or want to catch up on what you've missed, whether you like to dig deep or just want to dish about the characters, this book makes watching a brilliant and fascinating show even more fun. Want to know why Don can't help being a Dick (Whitman, that is)? Or why Joan stays with Greg? Seeking the secret to Peggy's success in a man's world? Confused about why absolutely nothing makes Betty happy? Puzzled at all of Don's talk about a mouse and an elephant? Wondering why we keep coming back to that Glo-Coat commercial? And what was that business with the Japanese about? All these and many other questions are answered in "Mad Men Unmasked: Decoding Season 4"