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Magazines: Media Industries,, cartea 2

Autor David E. Sumner, Shirrel Rhoades
en Limba Engleză Paperback – 10 iul 2006
Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the 'micro' view - individual magazines - to the 'macro' view - industry trends, history, and issues - this book contains chapters on how to launch a new magazine and write a business plan. Magazines: A Complete Guide to the Industry is ideal for students in magazine editing, management, and publishing courses; entrepreneurs who want to launch a new magazine; or magazine staff members who are new to the industry.
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Specificații

ISBN-13: 9780820476179
ISBN-10: 082047617X
Pagini: 211
Ilustrații: num. tables
Dimensiuni: 152 x 224 x 13 mm
Greutate: 0.4 kg
Ediția:Nouă
Editura: Peter Lang Gmbh, Internationaler Verlag Der W
Seria Media Industries,


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