Make Elephants Fly: The Process of Radical Innovation
Autor Steven S. Hoffmanen Limba Engleză Hardback – 13 noi 2017
Almost every major company today has made innovation its number one priority. Yet fewer than one in four executives believe their organizations are effective innovators. The pressure to innovate and the price paid for failure keeps rising, while most companies haven't progressed at all. They are still using the same antiquated techniques pioneered decades ago. This is why some of the biggest corporations in the world manage to lose entire markets to startups they've never heard of.
In today's world, everyone will need to innovate to stay competitive. It doesn't matter if you're a startup founder, corporate executive, small business owner, freelancer or professional, there's a technology out there that's going to upend your industry. And if you aren't able to harness it to your advantage, someone else will. Innovation is no longer an option--it's the price of admission into the business world.
Make Elephants Flyis designed to help you implement the same innovation methodologies and processes as Silicon Valley startups. It will teach you:
- How startups come up with breakthrough products and services.
- How to structure innovation teams.
- The best ways to identify and vet new ideas.
- What it takes to foster a culture of innovation.
- How to establish a process of innovation throughout your organization.
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Specificații
ISBN-13: 9781478992943
ISBN-10: 1478992948
Pagini: 320
Dimensiuni: 162 x 238 x 25 mm
Greutate: 0.52 kg
Editura: Center Street
Colecția Center Street
ISBN-10: 1478992948
Pagini: 320
Dimensiuni: 162 x 238 x 25 mm
Greutate: 0.52 kg
Editura: Center Street
Colecția Center Street
Notă biografică
Steven
Hoffmanis
the
Captain
and
CEO
of
Founders
Space,
ranked
a
Top
10
Incubator
inInc.and
the
#1
Accelerator
for
startups
coming
to
Silicon
Valley
from
overseas
inForbes.
He
has
educated
and
trained
hundreds
of
startup
founders
and
corporate
executives
in
the
art
of
innovation.
Always
innovating,
Hoffman
has
tried
more
professions
than
cats
have
lives,
including
serial
entrepreneur,
venture
capitalist,
angel
investor,
mobile
studio
head,
computer
engineer,
filmmaker,
Hollywood
TV
exec,
game
designer,
animator,
and
voice
actor.
Recenzii
This
is
a
must
read
for
anyone
who
wants
to
imagine
what
it
is
like
to
have
all
the
brains
in
Hoffman's
enterprise
innovating
while
they
work.—Tim
Draper,
Founder
of
DFJ,
Forbes
Midas
List
of
Top
Venture
Capitalists,
AlwaysOn
#1
Most
Networked
Venture
Capitalist,
Worth
Magazine
100
Most
Powerful
People
in
Finance
As an experienced entrepreneur and coach of many startups, Hoffman provides a roadmap and set of tools that can help both entrepreneurs and executives master the art of innovation.—Gil Penchina, Partner at IDG Ventures, Most Influential Investor on AngelList, Investor in Linkedin, Paypal, Dollar Shave Club, Wealthfront and Indiegogo, former CEO of Wikia Inc. and VP at eBay
With so much going against you as an entrepreneur, prep for the adventure by first reading Hoffman'sMake Elephants Fly togain key insights and increase your chances of success.—Howard Hartenbaum, General Partner at August Capital, Forbes Midas List of Top Venture Capitalists, founding investor in Skype
Hoffman'sMake Elephants Flytakes complicated concepts and makes them easy to use. Join the global entrepreneurial community that is changing the world using these processes and methodologies. It's like having Hoffman whispering in your ear at critical decision moments.—Carol Sands, Founder of The Angels' Forum and The Halo Fund
Hoffman's insights come from many years working with startups in Silicon Valley and around the world. It's essential reading for business leaders and aspiring entrepreneurs.—Matthew Stepka, Angel Investor and former VP of Business Ops and Special Projects at Google
Hoffman's book breaks new ground, teaching entrepreneurs, corporate executives, and anyone with a business how to innovate like successful startups in Silicon Valley.—Jerry Kaplan, author of Artificial intelligence: What Everyone Needs To Know, Startup: A Silicon Valley Adventure, and Humans Need Not Apply, Founder of GO Corporation
Hoffman reveals the black arts of how Silicon Valley startups innovate. An investment in this book will pay a thousand returns!—Andrew Romans, author of Masters of Corporate Venture Capital and The Entrepreneurial Bible to Venture Capital, Founder of Rubicon Venture Capital
We all know that a successful startup never comes easily. However, you can easily pick up this book, learn from it, and reduce the odds of failure. Hoffman is one of the few real deals out there, who is surprisingly generous enough to share his wealth of wisdom.—Rocky Chan, Partner at Mind Fund
In an age when it's a given that business is being disrupted by the second,Make Elephants Flyoffers rare insights from a man busy launching incubators in San Francisco and China who knows the nuts of bolts of startups and entrepreneurship. Hoffman is equal parts enthusiast, realist, and visionary. Anyone who wants to look around the bend should grab his book to avoid the failures of the past and best plan how to lift-off.—Jon Littman, co-author of the Art of Innovation and Ten Faces of Innovation, Founder of SmartUp.life
A practical guide that's full of information, real experience, and valuable insights. Every entrepreneur must read this book before embarking on this journey.Make Elephants Flycan save you from mistakes many have made, steer you in the right direction, and guide you on how to succeed.—Kim Nguyen, Berkeley Angel Network, South Bay Angels
Finally a no-bullshit book. Hoffman's Silicon Valley experience will give you all the necessary tools to successfully grasp the innovation mindset required to launch your startup and make it fly.—Guillaume de Dorlodot, Founder and CEO of Startup Basecamp
Innovation is a must for everybody now. Hoffman'sMake Elephants Flyshows you the most effective ways to make the impossible possible.—Toshitada Nagumo, CEO of Fenox Venture Capital
As an experienced entrepreneur and coach of many startups, Hoffman provides a roadmap and set of tools that can help both entrepreneurs and executives master the art of innovation.—Gil Penchina, Partner at IDG Ventures, Most Influential Investor on AngelList, Investor in Linkedin, Paypal, Dollar Shave Club, Wealthfront and Indiegogo, former CEO of Wikia Inc. and VP at eBay
With so much going against you as an entrepreneur, prep for the adventure by first reading Hoffman'sMake Elephants Fly togain key insights and increase your chances of success.—Howard Hartenbaum, General Partner at August Capital, Forbes Midas List of Top Venture Capitalists, founding investor in Skype
Hoffman'sMake Elephants Flytakes complicated concepts and makes them easy to use. Join the global entrepreneurial community that is changing the world using these processes and methodologies. It's like having Hoffman whispering in your ear at critical decision moments.—Carol Sands, Founder of The Angels' Forum and The Halo Fund
Hoffman's insights come from many years working with startups in Silicon Valley and around the world. It's essential reading for business leaders and aspiring entrepreneurs.—Matthew Stepka, Angel Investor and former VP of Business Ops and Special Projects at Google
Hoffman's book breaks new ground, teaching entrepreneurs, corporate executives, and anyone with a business how to innovate like successful startups in Silicon Valley.—Jerry Kaplan, author of Artificial intelligence: What Everyone Needs To Know, Startup: A Silicon Valley Adventure, and Humans Need Not Apply, Founder of GO Corporation
Hoffman reveals the black arts of how Silicon Valley startups innovate. An investment in this book will pay a thousand returns!—Andrew Romans, author of Masters of Corporate Venture Capital and The Entrepreneurial Bible to Venture Capital, Founder of Rubicon Venture Capital
We all know that a successful startup never comes easily. However, you can easily pick up this book, learn from it, and reduce the odds of failure. Hoffman is one of the few real deals out there, who is surprisingly generous enough to share his wealth of wisdom.—Rocky Chan, Partner at Mind Fund
In an age when it's a given that business is being disrupted by the second,Make Elephants Flyoffers rare insights from a man busy launching incubators in San Francisco and China who knows the nuts of bolts of startups and entrepreneurship. Hoffman is equal parts enthusiast, realist, and visionary. Anyone who wants to look around the bend should grab his book to avoid the failures of the past and best plan how to lift-off.—Jon Littman, co-author of the Art of Innovation and Ten Faces of Innovation, Founder of SmartUp.life
A practical guide that's full of information, real experience, and valuable insights. Every entrepreneur must read this book before embarking on this journey.Make Elephants Flycan save you from mistakes many have made, steer you in the right direction, and guide you on how to succeed.—Kim Nguyen, Berkeley Angel Network, South Bay Angels
Finally a no-bullshit book. Hoffman's Silicon Valley experience will give you all the necessary tools to successfully grasp the innovation mindset required to launch your startup and make it fly.—Guillaume de Dorlodot, Founder and CEO of Startup Basecamp
Innovation is a must for everybody now. Hoffman'sMake Elephants Flyshows you the most effective ways to make the impossible possible.—Toshitada Nagumo, CEO of Fenox Venture Capital