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Manufacturing Indianness de Ishita Sinha Roy

Manufacturing Indianness: South Asian Literature, Arts, and Culture Studies

Autor Ishita Sinha Roy
en Limba Engleză Paperback – 17 ian 2019
The book takes an interdisciplinary approach in deconstructing nation-branding exercises in neoliberal India, utilizing the fetish as a critical device to demonstrate how postcolonial nation-building can become colonizing.
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Din seria South Asian Literature, Arts, and Culture Studies

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Specificații

ISBN-13: 9781433161599
ISBN-10: 1433161591
Pagini: 536
Dimensiuni: 179 x 254 x 36 mm
Greutate: 0.93 kg
Ediția:Nouă
Editura: Peter Lang Copyright AG
Seria South Asian Literature, Arts, and Culture Studies

Notă biografică

Ishita Sinha Roy is Associate Professor in Media Studies at Allegheny College in Pennsylvania. Her research interests cover postcolonial media studies, cultural studies, branding and marketing, digital media and storytelling, and new media technologies. Currently she is working on her next project on the colonization of bodies and doll culture.

Cuprins

Acknowledgments - Introduction: Text and Context: Postcolonial Media Studies and the Fetishization of the Neoliberal Nation - Nation Inc. and Postcolonial Neoliberalism - From the East India Company to Nation Inc. - Nation-Branding: India Inc. Is Incredible !ndia - Taking Care of the Mother(land): Bollywood Patriotism and Young India - Manufacturing Terror®: Destroying the Other Through Nation-Branding - Old and New Goddesses: Disrobing Indian Femininity - Conclusion.