Marketing Fashion, Second Edition: Strategy, Branding and Promotion
Autor Henrik Kubel, Scott Williams, Harriet Posneren Limba Engleză Paperback – 16 aug 2015
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Specificații
ISBN-13: 9781780675664
ISBN-10: 1780675666
Pagini: 240
Ilustrații: 300 colour illustrations
Dimensiuni: 190 x 256 x 18 mm
Greutate: 0.86 kg
Ediția:Revised
Editura: LAURENCE KING
ISBN-10: 1780675666
Pagini: 240
Ilustrații: 300 colour illustrations
Dimensiuni: 190 x 256 x 18 mm
Greutate: 0.86 kg
Ediția:Revised
Editura: LAURENCE KING
Notă biografică
Harriet Posner is Course Leader for fashion communication and promotion at Norwich University of the Arts, UK. After graduating from Central Saint Martins College of Art & Design in London, she established her own knitwear label selling in major stores worldwide. She has a wealth of experience as a fashion designer, retail buyer, and international consultant in fashion marketing and branding. Harriet is a passionate mentor of new and emerging talents in the fashion industry.