In this day and age, you cannot satisfy a patient through dentistry alone; you must also establish an emotional connection if you want the patient to remain a long term customer. Mastering communication is about understanding the essence of human behaviour. This is as true today as it was yesterday and will be tomorrow. Being able to connect with people and really learn the essence of their emotional experience is essential to achieving success in dentistry. Better people skills will give you an edge in this profession and make you irreplaceable by making your patients feel special and happy. These skills are also the secret to repeat business and being able to practice the dentistry that you love. Key Features - Learn to communicate fees and present extensive treatment plans - Impress your patient by understanding their non-verbal communication - Learn to manage anxious patients - Learn to deal with complaints - Take advantage of proven success strategies for long-term patient retention and treatment acceptance