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Microeconomics with Connect Plus: Global Edition

Autor Campbell R Mcconnell, Stanley L Brue, Sean Masaki Flynn
en Limba Engleză Paperback – 31 aug 2011
COURSE
A one-semester Principles of Microeconomics course. Found either as the first course in Economics at the undergraduate level or at the MBA level. McConnell/Brue/Flynn is the market-leading text and should be comped to any mid-level school that is searching for a well-balanced, neutral text; it is an excellent committee book.
OVERVIEW
McConnell, Brue, and Flynn’s Microeconomics: Principles, Problems, and Policies is the #1 Principles of Economics textbook in the world. It continues to be innovative while teaching students in a clear, unbiased way. The 19th Edition builds upon the tradition of leadership by sticking to 3 main goals: Help the beginning student master the principles essential for understanding the economizing problem, specific economic issues, and the policy alternatives; help the student understand and apply the economic perspective and reason accurately and objectively about economic matters; and promote a lasting student interest in economics and the economy.
GLOBAL EDITION
  • Reorganized chapters to move international economics topics closer to the front of the book, including adding a web chapter into the physical textbook.
  • Globally-focused data throughout the text and figures to illustrate issues such as emigrant remittances, agricultural subsidies, global union density, and international mergers.
  • Updated discussion of exchange rates to focus on the euro and euro-area countries.
  • Revised end-of-chapter material highlighting Asian, African, Central American, and European examples.
  • Special Global Edition of Connect Plus, McGraw-Hill’s web-based assignment and assessment platform with eBook access, which helps students learn faster, study more efficiently and retain more knowledge.
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Specificații

ISBN-13: 9780071314695
ISBN-10: 0071314695
Pagini: 576
Dimensiuni: 216 x 252 x 23 mm
Greutate: 1.15 kg
Ediția:19
Editura: McGraw Hill Education
Colecția McGraw-Hill Education
Locul publicării:United States

Cuprins


PART 1: AN INTRODUCTION TO ECONOMICS and THE ECONOMY
To the Student
1 Limits, Alternatives, and Choices (+ Appendix)
2 The Market System and the Circular Flow

PART 2: PRICE, QUANTITY, AND EFFICIENCY
3 Demand, Supply, and Market Equilibrium (+ Appendix)
4 Elasticity
5 Market Failures: Public Goods and Externalities

PART 3: INTERNATIONAL ECONOMICS
6 International Trade
7 The Balance of Payments, Exchange Rates, and Trade Deficits
8 The Economics of Developing Countries

PART 4: MICROECONOMICS of PRODUCT MARKETS
9 Consumer Behavior (+ Appendix)
10 Businesses and the Costs of Production
11 Pure Competition in the Short Run
12 Pure Competition in the Long Run
13 Pure Monopoly
14 Monopolistic Competition and Oligopoly (+ Appendix)
14w Technology, R&D, and Efficiency

PART 5: MICROECONOMICS of RESOURCE MARKETS
15 The Demand for Resources
16 Wage Determination (+ Appendix)
17 Rent, Interest, and Profit
18 Natural Resource and Energy Economics

PART 6: MICROECONOMICS of GOVERNMENT
19 Public Finance: Expenditures and Taxes
20 Asymmetric Information, Voting, and Public Choice

PART 7: MICROECONOMIC ISSUES and POLICIES
21 Antitrust Policy and Regulation
22 Agriculture: Economics and Policy
23 Income Inequality and Poverty
24 Health Care
25 Immigration

OPTIONAL CONTENT FOR INSTRUCTORS
(Available for instructors on the OLC)
COI 1 The United States and the Global Economy
COI 2 Previous International Exchange-Rate Systems