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Mobile Commerce: Opportunities, Applications, and Technologies of Wireless Business: Breakthroughs in Application Development, cartea 3

Autor Paul May
en Limba Engleză Paperback – 18 apr 2001
This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly evolving subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers and the business models to the technologists who design and build these electronic systems. It is the one book all relevant parties in a company can read to ensure common understanding. Topics include devices, technologies, applications, standards, security, and more.
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Specificații

ISBN-13: 9780521797566
ISBN-10: 052179756X
Pagini: 304
Ilustrații: 50 b/w illus.
Dimensiuni: 152 x 229 x 16 mm
Greutate: 0.41 kg
Ediția:New.
Editura: Cambridge University Press
Colecția Cambridge University Press
Seria Breakthroughs in Application Development

Locul publicării:New York, United States

Cuprins

1. The business opportunity; 2. Applications; 3. Technology; 4. Issues; 5. Mobile commerce applications directory.

Recenzii

'A visionary yet practical book about the mobile devices and applications that are about to change our lives.' Ari Jaaksi, General Manager, Nokia Wireless Software Solutions
'I was impressed by the M-Commerce title … this book has provided me with some smart ammunition for business planning.' Paul Freeman
'… this book provides a much needed overview … it certainly appeals to anyone wanting an introduction to mobile commerce …'. Harry Agius, Computer Bulletin

Descriere

This book provides both business and technological background, context, and direction for mobile commerce professionals.