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Multicultural Management 2000: Essential Cultural Insights for Global Business Success: Managing Cultural Differences (Hardcover)

Autor Ph. D. Elashmawi, Farid, Philip R. Harris
en Limba Engleză Hardback – 30 apr 1998
The expanding global marketplace and information superhighway demand multicultural skills. This book helps readers to understand cultural differences and synergy, and gives you practical strategies and skills to succeed in today's multicultural workplace. This invaluable book explores the vast cultural differences of the Arabs, North Americans, Latin Americans, and Asians. It guides you through many real-life cross-cultural situations from personal introductions and telephone calls to meetings and presentations, to training, motivation, and negociations. Dialogues, examples, self-test and case studies provide clear and direct techniques to build your cultural competency.

The authors go on to give valuable insight into the subcultures that can exist within multinational organizations. A special section examines Russian/American synergy in space.

Cultural knowledge and skills give you the edge in global exchanges and busines transfers. Multicultural Management 2000 is your toolkit for learning the cultural skills needed to succeed.
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Specificații

ISBN-13: 9780884154945
ISBN-10: 0884154947
Pagini: 307
Dimensiuni: 159 x 235 x 24 mm
Greutate: 0.63 kg
Ediția:New.
Editura: Gulf Professional Publishing
Seria Managing Cultural Differences (Hardcover)


Cuprins

Acknowledgements; Series Preface; Foreword; Introduction; Multicultural Management Insights; Cultural Challenges in Global Management; Valuing Multicultural Diversity; Corporate Multicultural Values; Managing Intercultural Business Encounters; Managing Multicultural Human Resources; Managing Intercultural Business Negociations; Globalization and Technology Transfer Management; Epilogue;Appendix A: Profile of Latin America--The Hispanic Challenge; Appendix B: Russian-American Cultural Synergy in Space; Bibliography; Index;

Descriere

With the growth of the global marketplace and information highway, cultural sensitivity is essential to success. Intended for business leaders in organizations seeking increased market expansion, this book explores the vast cultural differences that exist between the Arabs, North Americans, Latin Americans, and Asians and outlines strategies necessary for managing in today's multicultural workplace.