With more than 20 years' expertise in marketing and public relations, Linda Reed-Enever specialises in assisting business owners tell their story. This book has been created for and inspired by business owners who want to share their story with the media. 'My Book of PR Tips' has been created as a tool to be added to your PR and Marketing toolkit. The tips inside are short and sweet allowing you to get the information you need from the book when you need it. As you make your way through the book there will be a number of exercises along the way to help with your PR Journey. ¿¿Inside your will find tipsWorking with the Media The makeup of Media Releases Being a great Media Source Times in Business Where You Could Write a Media Release and Media Release Ideas Checklists for your media campaigns and more Make My Book of PR Tips your go-to PR guide