Nathan S Famous: The First 100 Years of America S Favorite Frankfurter Company
Autor William Handwerkeren Limba Engleză Paperback – 9 mai 2016
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Specificații
ISBN-13: 9781630479343
ISBN-10: 1630479349
Pagini: 250
Dimensiuni: 152 x 229 x 12 mm
Greutate: 0.32 kg
Editura: Morgan James Publishing
ISBN-10: 1630479349
Pagini: 250
Dimensiuni: 152 x 229 x 12 mm
Greutate: 0.32 kg
Editura: Morgan James Publishing
Cuprins
SECTION I: FROM STEAMSHIP TO ROLLER COASTER
Chapter 1: From Galicia to Manhattan
Chapter 2: Family Fireworks
SECTION II: BILL'S THRILL ON THE STEEPLECHASE
Chapter 3: Murray's Venture Outside Coney Island
Chapter 4: Nathan's in the Public Eye
SECTION III: RIDING THE MERRY-GO-ROUND
Chapter 5: Walking into a Firestorm
Chapter 6: Saving Nathan's: The Plan
SECTION IV: BUMPER CARS ON THE FREEWAY
Chapter 7: Margins and Marginality
Chapter 8: Nathan's Goes Private Again
SECTION V: VIEW FROM THE FERRIS WHEEL
Chapter 9: Private Again, Public Again
Chapter 10: New Beginnings and Endings
Notă biografică
William Handwerker is the grandson of Nathan Handwerker, founder of Americäs favorite frankfurter company and the iconic Coney Island, New York institution. Working alongside his grandfather and father, Murray, for 30 years, William penned Nathan¿s Famous 100 Years to commemorate the enormous entrepreneurial spirit of his grandfather¿s legacy and the business history of one of Americäs most loved foods--the Nathan¿s Famous frankfurter. He worked as a teenager at the Coney Island and Oceanside restaurants during summers, weekends, and holidays. After graduating from Ithaca College, William joined his family¿s company fulltime in 1976. During his tenure, William spearheaded operational improvements, and promotional and marketing campaigns, including judging the early years of the Nathan¿s Famous Hotdog Eating Contests. William, who rose to Senior Vice President of Corporate Foodservice, departed the company in 1996. William has been interviewed by The Food Channel, the History Channel, and numerous national and New York media.