Most books on Business Negotiations deal with the subject matters of mindset, persuasion, and brainstorming as methods to approach a negotiation. In contrast, Negotiations - Prepare to Win - an Analytical Approach provides a negotiation template - one that has a proven track record. This book starts with building a foundation for success, and ends with how to implement a self-sustaining cost reduction system. In between, the book outlines comprehensive techniques on how to identify and quantify leverage points, and provides a process of how to conduct a successful negotiation. A huge hidden profit opportunity for businesses is better negotiated purchase prices for their raw materials, services, and components. This opportunity is hidden because a company and people don't know what they don't know. How should a large reduction in raw material cost change the price of your purchased components? What is the impact of your changing purchase volume on the vendor's manufacturing costs? This book provides a process for organizations to calculate the savings they are leaving on the table, then how to take that knowledge and effectively negotiate cost reductions. Author Gregory Taylor has packed a lot of useful knowledge into this well-organized book.