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Overseas Investment of Chinese Enterprises: Globethics.net China Ethics Series, cartea 9

Autor Liu Baocheng, Chandni Patel
en Limba Engleză Paperback – 20 noi 2020
This book offers unique case studies on Corporate Social Responsibility (CSR) in overseas investments of Chinese Enterprises, covering different industry sectors and regions. The decision making process of key stakeholders in ethical dilemmas, successes, failures and lessons learnt in CSR are analyzed. This book also offers an analysis of the core principles of effective stakeholder engagement, strategic planning and due diligence in the investment process, in topics such as infrastructure, mergers and acquisition, integration of local employees, trade unions and responsible advertising. It reiterates the importance of responsible business for the success of effective Outbound Direct Investment (ODI) strategies.
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Specificații

ISBN-13: 9782889313563
ISBN-10: 2889313565
Pagini: 388
Dimensiuni: 148 x 210 x 21 mm
Greutate: 0.5 kg
Editura: Globethics.net
Colecția Globethics.net China Ethics Series
Seria Globethics.net China Ethics Series


Notă biografică

Professor, Founder and Director of the Center for International Business Ethics (CIBE) and Center for Green Entrepreneurship (CGE) at the University of International Business and Economics (UIBE), Beijing/China. Dr Liu is the Director of the Center for North America at UIBE, his area of research and teaching covers marketing, business ethics, cross-cultural communication and business law.¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿