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Paint to Win

Autor Ronald M. Lowy
en Limba Engleză Hardback – 9 feb 2004
Paint to Win will help those interested in owning and operating successful businesses. This book breaks away from traditional strategic planning books by bringing creativity into the strategic planning process. It uses the metaphor of painting to present the material in an informative, yet interesting, way. Topics covered include mission statements, setting goals and objectives, environmental scanning and forecasting, product life cycles, experience curves, portfolio modeling including the industry attractiveness/business strength model, financial modeling, and implementation planning.
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Specificații

ISBN-13: 9780761827030
ISBN-10: 076182703X
Pagini: 188
Dimensiuni: 140 x 216 x 14 mm
Greutate: 0.39 kg
Editura: Rowman & Littlefield

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Descriere

Paint to Win will help those interested in owning and operating successful businesses. This book breaks away from traditional strategic planning books by bringing creativity into the strategic planning process. It uses the metaphor of painting to present the material in an informative, yet interesting, way.